Evaluation Task 5 -How did we attract/address our audience?

Our Thriller was set in the modern day
and is based around a teenage boy.
From previous research we came to
the conclusion that thrillers were most
common among an older audience, we hope to widen our audience from perhaps 25+ to under 20’s as well, this can be achieved through our choice of
storyline and through our character
choice. The demographic of our
thriller is now 18-35, bringing in a
massive range of people.

We saw that the accidental murder aspect made the scene relatable and therefore more realistic. This then not only intensifies the scene but brings it home to an audience this could happen to anyone, including themselves.

Evaluation task 4 - Target Audience

To research target audiences for my dil I asked the public their age, occupation, their favourite film, and their favourite film genre. Here is what I found...

Evaluation Task 4 (part 1) - Who would be the appropriate audience for your media product?

Who would be the appropriate audience for your media product?

Eden Lake

Looking at the demographic from similar films we found for a character driven, british thriller, it holds a slightly more mature audience of around 18-30. We looked at the film 'Eden Lake', this film is about a couple who on a holiday are tormented by a group of teenagers. The film is realistic and therefore requires a more understanding audience who are able to deal with the events which occur in the film. 

This is the rating on IMDB, however the people who rate it the film on IMDB are an audience of around over 25, which is the higher end of our primary audience, leading into our secondary audience (31-50).

Wilderness

Wilderness is also a film heavily driven by the main characters, who are teenage boys. People watching this are most commonly boys and of a teenage and young adult age, around 16-30 which is pretty similar to our target audience.
 Wilderness received 6.2 stars on IMBD, however the same issues apply, as IMBD is used by a slightly older generation than the majority of our target audience.

Evaluation Task 3 - What kind of media institution might distribute your media product and why?

Account of Editing

Before we started editing we looked through all our footage from the shoot day and found some shots looked better and some looked worse than what we predicted. In order to begin editing in an efficient and fast way we dragged all the clips which we wanted to use in our final cut onto the timeline, we then sorted all our clips into different sections: Gabe and Harry conversation (FLASHBACKS), running and the breakdown. This helped us to begin to build a structure to our sequence. We duplicated our timeline os that we always had somewhere to go back to and if we needed to re establish that section we were able to look back at the shots which were necessary, and before going any further we had to decide if

there were any outliers with our shots (colour, setting) and delete or colour correct these. We then began cutting shots together using a razor tool alongside trim handles and turned on he snapper so that we could make sure our shots fitted perfectly as well as changed smoothly. Once we had a basic outline of our cut we began to think about tittles, we knew we wanted something interesting as we didn't want them to be placed over our footage, because we felt the sequence was already relatively busy, and would be a distraction from the action. We inserted tittles using simply by creating a black tittle slide and adding white font over the top. Next we decided to add some kind of layer or interesting aspect to our tittles. We looked through different folders including short clips of different small elements, such as fire, water clouds, etc... we settled on some sparks we could easily replay to make them last for a long or short amount of time. We opened this clip into premiere and played it underneath the tittles, matching it to the timing of the tittle (reading the text three times). The tittles also enabled us to cut between flashbacks with out worrying about continuity as much, instead of having a white flashback (which we didn't particularly like the appearance of). When watching our cut through we decided it was almost too simple and we wanted to add a twist and sense of anticipation to it, rather then knowing straight away that Harry had killed Gabe, we wanted to challenge our audience and make them think and question what was happening. To crate this we decide to shake up our whole cut and start the sequence from the end, watching Harry's breakdown and then following through with his running and then following the flashbacks in reverse, using the tittles in between shots.

Evaluation Task 2 - How does your product represent particular social groups?

How Does Your Product Represent Particular Social Groups?

Our Thriller represents two boys from a white middle class background, these two boys are teenagers and represent the anger, hormonal alpha male boys can show. They are both supposed to be well mannered, well behaved boys who get in a fight and subvert this character type. This gives us a good target audience of middle class people, as they are the people who

are most likely to be going to the cinema, however it also restricts our audience, as those who are working class may not show an appeal towards this film, cutting out a large proportion of possible viewers, which are working class teenagers. This film isn't an easy watch so this is likely to appeal to a more educated audience who pageant a wider interest in film. The film murder by numbers also features two teenage boys, in which a lot of the story revolves around. This would interest men within the 15-24 range swell as women due to the actors large followings. We can see their social group clearly through their clothing, both in jeans, and nice jumper, both wearing trainers and one wearing a nice jacket, both of them look healthy weight and are simply average boys who have grown up in a middle class and stable background, where they wouldn't have experienced any violence or much disorder.

Eval Task 1 -In what ways does your media product of film use, develop or challenge forms and conventions of real media products?

American Psycho - Order of Credits

Se7en - Order of Credits

The Shinning - Order of Credits

Account of Shoot Day

In the morning, we briefed the actors with what we wanted them to do, what their relationship was and how to react to each other. We also guided them through the takes and helped them throughout filming.
We collected all our equiptment from school and headed for our location, when we got there it was heavily raining, which cancelled out our idea of sunny establishing shots, however this heavy rain ended up being a great success and actually massively benefitting our sequence. The rain seemed like pathetic fallacy and at one point after a blow to Gabes head, we found the heavens opening and a massive amount of rain luring down drenching our actors and making the area very muddy and mellow looking. Because we were surrounded by trees and forrest this also added atmospheric sound and lighting to our shots. When the boys were fighting the rain and blood was dripping onto their faces and well as mud and leaves, giving a thoroughly interesting and realistic feel.

For the breakdown of harry, we wanted to find somewhere, which would be suitable for cinematic and dramatic shots. I knew of a viewpoint which was easily accessible and not busy, meaning it would be perfect for our thriller.

For the shoot we brought a semi professional camera (sony NX-5), which allowed us to film handheld creating a hectic and chaotic feel to the shoot, which is essentially the essence we wanted to capture. We also brought a tripod incase there were any frames we wanted to film as a stable shot (for example the establishing shots), however we found it unnecessary and decided not to use it.